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Friday, May 15 • 1:00pm - 1:45pm
Meeting at the Intersection of Content Strategy and UX Design

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Let's talk about content strategy. Let's talk about UX design. Let's talk about real-world experiences.

As a content strategist at Mad*Pow, I work with designers and writers, user researchers and project managers, content managers and content creators. We can all do our work independently of one another, but sometimes we get the opportunity - and the challenge - of working together. In this talk we'll look at six scenarios where UX and content strategy combine to make our work better and our lives easier. Participants will leave with concrete tools and processes to follow for future projects.

Speakers
avatar for Marli Mesibov

Marli Mesibov

Content Strategist, Mad*Pow
Marli Mesibov is the Director of Content Strategy at Mad*Pow. She has integrated content strategy and UX in websites, web applications, and mobile for enterprise companies and startups across the country. She is the managing editor at UX Booth, and a frequent conference speaker. Marli can also be found on Twitter, where she shares thoughts on UX Design, content strategy, and Muppets. You can learn more about her and her work at... Read More →


Friday May 15, 2015 1:00pm - 1:45pm
Independence